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Shrinkflation

Same Price, Less Product: 12 Examples of Shrinkflation Budgeting

Same Price, Less Product: 12 Examples of Shrinkflation

From toilet paper to instant coffee, companies are shrinking product sizes without decreasing prices. This practice is known as shrinkflation, and it’s hitting grocery and big-box store shelves right now. Keep an eye on the unit price — not just the sticker price — when you shop to spot shrinkflation. Sure, you’ve probably heard a […]

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